This privacy notice gives you a better understanding of the processing of your personal data on this webshop.

If you have a question about this privacy statement or the topic of data protection, please contact [email protected] at any time. Please also send an e-mail to our team if you wish to exercise your right to information or erasure or any other data protection right according to Article 15-22 AVG, including withdrawal of consent for marketing purposes, unsubscribing from newsletters etc.

What data do we use?

Depending on whether you contact us online, by phone, in person or in any other way, and which services you wish to use, data from different sources are required for this purpose. Much of the data processed by us you provide to us yourself when you use our services or contact us, for example because you register and enter your name or e-mail address or home address to do so. However, we also receive technical device and access data collected by us when you interact with our services. This may include, for example, information about which device you use. Other data we collect through our own data analyses (e.g. in the context of market research and customer reviews).

When we speak of "your data", we mean personal data. This refers to any information that allows us to identify you directly or through a combination with other information. For example: your name, your telephone number, your customer number, order numbers or your e-mail address. All information that does not allow us to identify you (even by a combination with other information) is considered non-personal information. All non-personal data is also referred to as anonymous data. When we combine your personal data with anonymous data, all data in this data set are considered personal data. If we remove personal data from information or a data set relating to your person, the remaining data in this data set will no longer count as personal data. This procedure is called anonymisation. In principle, if we ask you to pass on certain personal information to us, you can of course always decline. You decide which information you pass on to us. However, we may then not be able to make all the desired services available to you (or not optimally). For example, we cannot send you a parcel without specifying the delivery address.

We process your data in compliance with all applicable data protection laws. In doing so, we naturally take into account the basic principles of data protection law when processing personal data. Therefore, we generally only process your data for the purposes explained to you in this data protection declaration or communicated at the time of data collection. These are primarily data for the handling and delivery of a purchase, personalisation and further development, as well as the security of our services. In addition, we use your data within the scope of strict German and European data protection legislation, as well as for other purposes such as product development, scientific research (especially in the field of machine learning, artificial intelligence and deep learning) and market research, for the improvement of business processes, needs-based design of our services and for personalised advertising.